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HP Helps DreamWorks Animation's "Turbo" Race Into Theaters

HP Technology Delivers New Levels of Imagery and Power to Computer-Animated Film Production

ID: 1246140
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(businesspress24) - PALO ALTO, CA -- (Marketwired) -- 07/17/13 -- HP (NYSE: HPQ) today announced that DreamWorks Animation (NASDAQ: DWA) used HP technology to develop cutting-edge animation for its latest film, "Turbo," which debuts in theaters today.

technology spanning servers, storage, networking, services and management software; ; and HP Workstations and printers helped DreamWorks Animation process massive amounts of data, creating new levels of imagery and powering innovative computer graphics (CG) animated movie-making techniques.

"DreamWorks Animation's strategic alliance with HP ensured that we had the high-performance computing, continuous availability and streamlined management capabilities needed to accurately depict Turbo's dream of becoming the world's fastest racer," said Derek Chan, head of Technology Global Operations, DreamWorks Animation. "HP's advanced Converged Infrastructure portfolio enabled our artists and engineers to create the highest-quality picture possible."

DreamWorks Animation tapped the power of HP Z Workstations to recreate the thrill of the Indy 500, with a snail traveling 220 miles per hour and more than 500,000 crowd characters filling a replica of the Indianapolis Motor Speedway.

, powered by Intel® Sandy Bridge Xeon® E5 processors, enabled artists to execute iterations 50 percent faster than previous workstations and develop increasingly complex camera angles and special effects. When not in use by creative teams, workstation processing power was used to run nighttime rendering jobs, contributing to the millions of compute hours needed to produce the movie.

Integrated with HP Workstations, HP Remote Graphics Software -- a free HP Workstation tool -- enabled animators to collaborate more efficiently across geographies by viewing ideas and assets on a single display.

architecture solutions enabled DreamWorks Animation to increase performance, reduce latency between global studio locations and provide constant availability to support faster rendering and review times while boosting animator productivity.

provided animators with access to a central repository of assets, simplifying collaboration by allowing artists to easily share and retrieve resources across all locations. In addition, the highly reliable network infrastructure allows creative teams to work anytime from anywhere, with production spread across studios from Glendale and Redwood City, Calif., to Bangalore, India.

The production of "Turbo" required 75 million render hours to create fully realized images, including 32 Indy 500 race cars and 32 million crowd character instances, the most of any DreamWorks Animation film to date.

DreamWorks Animation utilized to provide a robust, scalable, cloud-based infrastructure that offers the additional compute power needed to render the 10 CG films that are in production at any given time. HP Enterprise Cloud Services, part of the HP portfolio, enables DreamWorks Animation to meet growing business needs while remaining within its existing data center footprint.

To handle the rendering demands of "Turbo," DreamWorks Animation relied on the high-performance computing capabilities of servers. HP ProLiant Gen8 servers increased render throughput by approximately 40 percent and performance per watt by approximately 42 percent,(1) allowing DreamWorks Animation to render an average of 500,000 jobs a day to ensure that the studio had the compute power to complete the production on time.

The breadth of HP's portfolio provides DreamWorks Animation with comprehensive technology solutions, enhancing each aspect of production, including:

Reliable application performance through , creating a storage infrastructure for critical production pipeline tools. Secondary HP 3PAR StoreServ arrays provide disaster-recovery capabilities to keep operations up and running.

Secured archiving with HP StoreAll 9730 Storage allows artists and engineers to protect and conveniently access the 230 terabytes of files that make up "Turbo," in addition to the studio's other films and production assets.

Simplified network management with the (IRF) enables the studio to manage multiple article network switches and configure redundancy without unwanted downtime.

Increased data center density and flexibility with , allowing engineers to smoothly implement next-generation servers with minimal disruption.

Improved color accuracy and consistency across workstations and printers with HP DreamColor displays to simplify creative decision making without the need for specially designed color rooms.

Reduced print management complexity and improved workflow processes with , which leverage integrated monitoring software to enable DreamWorks Animation to anticipate future resource demands, accelerate business and quickly remediate technical issues.

HP's premier EMEA client event, , takes place Dec. 10-12 in Barcelona, Spain.

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans , , , and to solve customer problems. More information about HP is available at .

(1) Based on HP and DreamWorks Animation internal engineering.

Intel and Xeon are trademarks of Intel Corporation in the U.S. and other countries.

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance, market share or competitive performance relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the need to address the many challenges facing HP's businesses; the competitive pressures faced by HP's businesses; risks associated with executing HP's strategy; the impact of macroeconomic and geopolitical trends and events; the need to manage third party suppliers and the distribution of HP's products and services effectively; the protection of HP's intellectual property assets, including intellectual property licensed from third parties; risks associated with HP's international operations; the development and transition of new products and services and the enhancement of existing products and services to meet customer needs and respond to emerging technological trends; the execution and performance of contracts by HP and its suppliers, customers and partners; the hiring and retention of key employees; integration and other risks associated with business combination and investment transactions; the execution, timing and results of restructuring plans, including estimates and assumptions related to the cost and the anticipated benefits of implementing those plans; the resolution of pending investigations, claims and disputes; and other risks that are described in HP's Quarterly Report on Form 10-Q for the fiscal quarter ended April 30, 2013 and HP's other filings with the Securities and Exchange Commission, including HP's Annual Report on Form 10-K for the fiscal year ended October 31, 2012. HP assumes no obligation and does not intend to update these forward-looking statements.

© 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

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converged-infrastructure, converged-cloud, z-workstations, hp-networking, dreamworks, turbo,

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Date: 07/17/2013 - 11:45
Language: English
News-ID 1246140
Character count: 0
Firma: HP
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