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Reputation Management Expert Shares Social Media Lessons Learned from Halloween

ID: 1278408
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(Thomson Reuters ONE) -

JW Maxx Solutions is a leading online reputation management firm that
specializes in creating positive media outcomes for growth-oriented companies.

Scottsdale, Arizona -- Reputation management expert JW Maxx Solutions enjoys
Halloween. The festive atmosphere, happy children and incredible fall flavors
are all things that this reputation management firm enjoys. Interestingly
enough, a lot can be learned about effective social media practices from
Halloween, and JW Maxx Solutions has compiled a list of the best social media
lessons to be learned from this spooky holiday.

1. Go with the trends
Just like with social media, Halloween costumes follow the latest trends. During
the presidential race of 2012 between Mitt Romney and President Barack Obama,
there were countless kids and adults that donned masks with these political
leaders' likenesses. For this Halloween, JW Maxx Solutions expects that there
will be many more costumes of characters and people who are trending in the news
right now, especially of Miley Cyrus, the cast from Anchorman, the cast from the
Hangover movies, and much more. The most popular costumes tend to be those that
are the most newsworthy and the most talked about, much as the best social media
postings and blog posts center around current events and trending news. The more
people are looking up information about these topics, the more likely it is that
the post will show up in their social media feeds.

2. Don't skimp on the candy
No one wants to go to a house where there's only one piece of dollar-store
bought candy: kids want their favorite candies and a lot of it. This goes the
same for any content that is posted on social media, blogs or press releases:
don't skimp on quantity or quality. Reputation management expert JW Maxx
Solutions knows that content that is rich in keywords and rich in quality is

more likely to be read than something that is a lot of fluff or has no kind of
optimization or targeted keywords.

3. Stand out from the crowd
The best costumes are always the ones that are the most memorable, the most
creative and the most clever. This goes for social media as well. The more
creative the post is, the more engaging the content is, and the more visually-
oriented the postings are, the better they will do online.

"You want your content to stand out from the competition," said reputation
expert and CEO of JW Maxx Solutions, Walter Halicki. "Try several different
strategies in order to find out what works the best for you and your company."

JW Maxx Solutions wishes that all trick-or-treaters have a safe and fun holiday.
For more information about the online reputation management services that JW
Maxx Solutions offers, visit

This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.

Source: JW Maxx Solutions via Thomson Reuters ONE

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Date: 10/31/2013 - 20:15
Language: English
News-ID 1278408
Character count: 0
Firma: JW Maxx Solutions
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Stadt: Phoenix


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