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Neoglyphic Expands Visionary Sunborn Rising Fantasy Series With New Mobile Game, Endless Rush

Company Expands Book Series With Seamless Entertainment Experience for Audiences of All Ages via Novel, Immersive Reading App and Mobile Game -- Aimed at Engaging Reluctant Readers

ID: 1453387
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(businesspress24) - CAMPBELL, CA -- (Marketwired) -- 08/18/16 -- , a storytelling company built for the digital age, announced the availability of Endless Rush, a visually stunning endless runner mobile game. The new mobile game brings to life the story of the company''s and , Sunborn Rising: Beneath the Fall. In the first cross-medium implementation of its kind, players earn digital currency in the Endless Rush game that unlock deeper story elements in the immersive reading app and vice versa. By leveraging its proprietary platform technology to build a better form of storytelling, the Sunborn Rising franchise, including Endless Rush, delivers engaging entertainment experiences across multiple mediums for deeper audience involvement in an incredible story.

Now available in the , Endless Rush places fans of the franchise -- returning and new -- into the 3D world of Cerulean as imagined by Sunborn Rising''s award-winning author, Aaron Safronoff, and its acclaimed artist and chief creative officer, Christopher Chamberlain. The game tasks players with collecting power ups and nectar all while zooming through lush canopies and botanical obstacles as an adorable, furry, six-winged dynamo creature from the book.

The true magic of the franchise is in the connectivity between the Endless Rush mobile game and the Sunborn Rising immersive reading app. By allowing readers, and players, to simultaneous engage with both formats -- including quick-paced action in Cerulean''s forest, award-winning art and original music -- they can immerse themselves in Barra''s world in the most complete way.

"Endless Rush expands existing fans'' exposure to Sunborn Rising by encouraging story exploration in new ways, while also attracting newer fans who may not have thought to purchase the novel," said Dane Glasgow, CEO of Neoglyphic Entertainment. "We are seeing increasing scenarios where reluctant readers, who are highly enthusiastic about playing the game, pick up the book and become fully engaged with this great story."

As players progress through Endless Rush, digital currency is earned and can be used to unlock the full experience of the immersive novel. Additional currency can be earned by finding hidden items while reading Sunborn Rising: Beneath the Fall, or downloading it through the mobile game and vice versa.

The Sunborn Rising: Beneath the Fall novel, immersive reading app and Endless Rush were created using Neoglyphic''s advanced data-science publishing platform, which helps publishers find great stories, match them to appropriate market segments and enable complimentary entertainment experiences to be built for all audiences and demographics, including reading apps, games, virtual reality and more.

"Previously this kind of production has been reserved for large studios with established content and big budgets," said Glasgow. "The Neoglyphic platform allows us to produce these integrated experiences with confidence and with capital efficiency." The Neoglyphic platform is built to allow other storytellers, studios and publishers to also tell stories in multi-dimensional and modern ways.

Beginning Saturday, August 20, Neoglyphic celebrates the game and immersive novel release by offering a 50-75% off promotional sale on all Sunborn Rising experiences and merchandise. The Sunborn Rising promotion ends August 24.

Neoglyphic Entertainment is a story company building advanced entertainment technologies. Driven by the belief that story is at the heart of the human experience, Neoglyphic develops platform technologies for all types of storytellers to create and share their stories seamlessly across every medium, including the written word, visual art, music, film and videogames. Neoglyphic, headquartered in Campbell, California, has a unique blend of the best creative and technical talent passionate about bringing the best stories to light for every audience by using cutting edge data science, machine learning and advanced visual development tools. More at

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Double Forte on behalf of Neoglyphic Entertainment
Amy Constable
415.500.0624



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Date: 08/18/2016 - 13:00
Language: English
News-ID 1453387
Character count: 2445
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Firma: Neoglyphic Entertainment
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Stadt: CAMPBELL, CA
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