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A new kind of advertisement

ID: 363
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(businesspress24) - Viktor Dreher, a german student designed a complete new shop-principle: Clandistine Kale

It is able to present products in a way that even non purchase-interested groups notice them attentively!

The idea of his advertising platform is to display a few non-real, attractive dummy offers in opposition to real, advertised ones and to recompense the Finder for searching them. The Jackpot is the recompensing sum.

Each non-real offer has a picture, description and price. Thus it can not be differenced from a real one. The only difference is the "link-direction". Each non-real offer is linked to a special site, where visitors can recognize the finding.

The motto "Every cheap product could signify the jackpot" allows to an advertising person to get a huge attention by offering a cheap product. With several product advertisements originates a unique product collection with unbeatable prices.

In short: The purposed procedure for visitors is to difference between cheap and not attractive offers with the intention to win the jackpot.

Even with no success to discover the jackpot people will come over and over again to profit from the offers. The incentive to find the jackpot will not be forgotten. It has the same sense to search the money or to look for a good offer. Partially without any intention one also becomes persuaded to buy something. People find things which are still absent in the own household or they have not thought at them yet.
In short: It is searched longer, especially in areas with less own knowledge, consequently people get new ideas.

The underlying trick is thereby that nobody knows which products are non-real and how cheaply they are offered. The Jackpot enhances the personal interest to obtain a profit and motivates additionally to reach something for oneself. Besides it is the ideal bait for the whole platform.


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published by: ViktorDreher
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Date: 09/20/2007 - 15:32
Language: English
News-ID 363
Character count: 0
Firma: Clandistine Kale
Ansprechpartner: Viktor Dreher Feedback to about Pressrelease-id:
Stadt: Limburg
Telefon: 01742653683


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