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Pressemitteilungen zu dem Thema martech


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PresseMitteilungen zu dem Schlagwort martech


ActivateABM''s CRM Integration Aligns Marketing and Sales by Providing Richer Account and Contact Insights to Enhance Sales Process

NEW YORK, NY -- (Marketwired) -- 11/08/17 -- Madison Logic, the global leader in account based marketing (ABM), announced today new CRM integration capabilities for the company''s account based marketing platform, ActivateABM. ActivateABM unifies digital advertising and lead generation with comprehensive attribution metrics to show real return on investment. Now, the account-level intelligence that powers the most successful account based marketing programs can give sales teams the in ...


08.11.2017

Datorama CMO Leah Pope Named to DMN''s 40Under40

NEW YORK, NY -- (Marketwired) -- 10/19/17 -- , a leading global marketing intelligence company, today announced that its CMO, Leah Pope, has been identified as a honoree. At Datorama, Pope is helping marketers put artificial intelligence (AI) to work across all their respective marketing data -- from data integration to automated, real-time insights that can be acted upon.For more than 15 years, Pope has successfully delivered advanced software products and services to market. As Datorama' ...


19.10.2017

UPDATE - Cordial''s New Partnerships Amp Up Marketers'' Ability to Create, Scale and Optimize Personalized Experiences Across Email and Mobile

SAN DIEGO, CA -- (Marketwired) -- 09/08/17 -- Cordial, the marketing communications platform empowering marketers to create personalized conversations with their customers, today announced integrations with seven channel partners - 250ok, Digioh, LiveClicker, LiveIntent, OneSpot, SparkPost and Urban Airship. Each of the alliances is structured to provide Cordial clients, as well as those of its partners, with greater access and ability to create, scale and optimize personalized experiences acro ...


08.09.2017

Cordial''s New Partnerships Amp Up Marketers'' Ability to Create, Scale and Optimize Personalized Experiences Across Email and Mobile

SAN DIEGO, CA -- (Marketwired) -- 09/08/17 -- Cordial, the marketing communications platform empowering marketers to create personalized conversations with their customers, today announced integrations with seven channel partners - 250ok, Digioh, LiveClicker, LiveIntent, OneSpot, SparkPost and Urban Airship. Each of the alliances is structured to provide Cordial clients, as well as those of its partners, with greater access and ability to create, scale and optimize personalized experiences acro ...


08.09.2017

For the 5th Time, Madison Logic Appears on the 36th Annual Inc. 5000 list, Ranking No. 1984 with Three-Year Sales Growth of 190%

NEW YORK, NY -- (Marketwired) -- 08/17/17 -- Inc. magazine today ranked Madison Logic NO. 1984 on its 36th annual Inc. 5000, the most prestigious ranking of the nation''s fastest-growing private companies. Appearing on the list for five consecutive years, Madison Logic is now part of a very select group of companies called Honor Roll -- fewer than a tenth of Inc. 5000 honorees ever achieve this milestone of 5 years in a row.The list represents a unique look at the most successful comp ...


17.08.2017

Madison Logic Elevates Global Sales and Product Teams as International Growth Accelerates

NEW YORK, NY -- (Marketwired) -- 08/08/17 -- Madison Logic, the global leader in account based marketing, today announced the appointment of co-heads of global sales, with Glenn Brien assuming the SVP of International Sales role and Mike Burns coming aboard as SVP of Sales for North America. The company also has promoted Sonjoy Ganguly to Chief Product Officer. These moves pave the way for the opening of a new office in Dublin, Ireland, to support continued international growth.Based out of Mad ...


08.08.2017

Thomas Harrison, Former Chairman of DAS, Joins Madison Logic''s Board of Directors

NEW YORK, NY -- (Marketwired) -- 07/18/17 -- Madison Logic, the global leader in account based marketing, announced today that Thomas Harrison, former Chairman Emeritus of Diversified Agency Services (DAS), the world''s largest group of marketing services companies and a division of the Omnicom Group, has joined the company''s Board of Directors.While leading DAS, Harrison acquired and managed a long and influential list of relationship marketing and branding companies. His ...


18.07.2017

Advertising Hall of Famer David Bell Joins Madison Logic Board as First Independent Director

NEW YORK, NY -- (Marketwired) -- 06/06/17 -- Madison Logic, the global leader in account based marketing, today announced the appointment of David Bell as the first independent director of the firm''s board. Bell brings extraordinary expertise in media, marketing, and technology, working with the world''s largest advertisers and agencies.Well regarded for his outstanding work in the B2B market, and for advising some of the industry''s largest companies, Bell brings ...


06.06.2017

Advertising Age Recognizes Datorama CEO, Ran Sarig, as a 2017 Marketing Technology Trailblazer

NEW YORK, NY -- (Marketwired) -- 04/18/17 -- , a leading global marketing intelligence company, today announced that its CEO and Co-founder, Ran Sarig, has been named a . This inaugural designation recognizes influencers and luminaries from a cross-section of brands, agencies, vendors and more who are actively advancing the art and science of marketing via technology.Having previously worked in the advertising technology industry as a research and development leader who saw the seemingly insurm ...


18.04.2017

B2B Marketers Using Account Based Marketing Now Gain Deeper Insights and Greater Precision from Enhancements to Madison Logic''s Activate ABM(TM) Platform

NEW YORK, NY -- (Marketwired) -- 02/22/17 -- Madison Logic, the global leader in account based marketing, announces major enhancements to its comprehensive Activate ABM™ platform. These updates give Madison Logic''s customers precise validation of their engagement with the accounts they want to influence, along with providing essential insights that help marketing and sales take action on each account.Madison Logic''s Activate ABM™ platform offers customers a powerful analyt ...


22.02.2017

Madison Logic Expands Global Presence and Executive Leadership

NEW YORK, NY -- (Marketwired) -- 02/15/17 -- Madison Logic, the global leader in Account Based Marketing, today announced key changes to the company''s executive leadership team as well as an expansion of the company''s international presence with a new office in Singapore. Madison Logic is poised to serve clients at a global level and to acquire new business at home and abroad, furthering the strategic growth plans, which were invigorated by Clarion Capital Partners'&# ...


15.02.2017

COMEXPOSIUM Group Elevates Jan Barthelemy to Global Brand Director for Top Conferences

NEW YORK, NY -- (Marketwired) -- 01/26/17 -- The COMEXPOSIUM Group, one of the world''s leading event organizers, today announced that Jan Barthelemy will be rising to the role of Global Brand Director to lead ad:tech, the original industry authority for advertising, marketing and media technology, and iMedia. Barthelemy will lead the revitalized brands'' evolution and unification as they continue to grow their respective footprints and increasingly collaborate around the gl ...


26.01.2017

Ensighten Completes Impressive Q2; Now Has Contracts With 6 of the Top 10 Most Valuable Brands in the World

SAN JOSE, CA -- (Marketwired) -- 07/20/16 -- , the leading customer data platform for the world''s top brands, today announced that it has closed another impressive quarter as demand for the company''s leading data platform continues to surge worldwide among major brands looking to orchestrate more profitable, "in-the-moment" customer experiences across touch points.With the close of the second quarter, ending June 30, Ensighten now has contracts with six of the To ...


20.07.2016

New Study Reveals Marketers Face Significant ROI Measurement Challenges Even With Widespread Use of Martech and Adtech

BOSTON, MA -- (Marketwired) -- 07/20/16 --U.S. marketers'' single greatest challenge is creating and quantifying marketing ROI across channels78% of U.S. marketers feel that understanding marketing technologies have become critically important to their successNearly half of U.S. marketers intend to leverage customer insights software over the next 12 months -- a 10% increase from todayAccording to a , 78% of U.S. marketers identify understanding marketing technologies as a skill that i ...


20.07.2016

Ensighten Joins IBM Universal Behavior Exchange to Help Deliver Connected Customer Experiences

TAMPA BAY, FL -- (Marketwired) -- 05/18/16 -- , the global leader in enterprise tag management and omni-channel data services, today announced that is has joined IBM''s Universal Behavior Exchange (UBX) to help customers drive smarter customer experiences. The announcement was made at , taking place May 16-18 at the Tampa Convention Center.Through the integration, Ensighten offers a robust data collection mechanism that can fuel IBM UBX with audience and event data. This cross-channel ...


18.05.2016

Martech Startup mynfo Raises $6.8 Million

TAMPA, FL -- (Marketwired) -- 05/02/16 -- mynfo, Inc., an innovative new media platform for marketers and consumers, announced today it has closed $6.8 million in Series A financing led by Almaz Capital. Ross Hangebrauck, Almaz Capital Managing Director, will join the mynfo board of directors. The mynfo platform will launch this year in two Top 25 media markets. Funds from the investment will be used to scale the platform to additional markets throughout the U.S."Marketers spend billions o ...


02.05.2016

Martech Pioneer Mayur Gupta Joins Dell, HomeAway and NRG Energy for Ensighten''s AGILITY Conference in Austin

SAN JOSE, CA -- (Marketwired) -- 03/29/16 -- , the global leader in enterprise tag management and marketing data solutions, today announced the final agenda for its latest event, scheduled for April 12 at in Austin, Texas. Keynoting the free, half-day event is marketing technology expert Mayur Gupta, senior vice president and head of digital platforms and marketing technology at Healthgrades, who will present on how meaningful data-driven experiences can influence human behavior.Widely recogn ...


29.03.2016

Ensighten Announces Partner Sponsors for 2016 AGILITY World Tour

SAN JOSE, CA -- (Marketwired) -- 02/23/16 -- , the global leader in enterprise tag management and marketing data solutions, today announced the addition of Monetate, ObservePoint, OpinionLab, Yahoo and two major marketing cloud vendors as initial sponsors of Ensighten''s . Each partner is sponsoring multiple events on the tour, scheduled for eight cities across the U.S. and Europe at The Carondelet House in Los Angeles.Ensighten''s AGILITY World Tour event is shaping up as ...


23.02.2016

MarTech Visionary Scott Brinker to Headline Ensighten''s 2016 AGILITY World Tour Along With Dell, Home Depot, Fidelity and Dozens of Other Global Brands

SAN JOSE, CA -- (Marketwired) -- 01/26/16 -- , the leader in enterprise tag management and marketing data solutions, today announced that Scott Brinker, the world''s leading expert on marketing technology and its impact on business, will headline Ensighten''s , scheduled for stops in eight cities in the U.S. and Europe. Brinker will appear in select cities, sharing the spotlight with experts from brands such as Dell, Delta Air Lines, Fidelity, HomeAway, Home Depot, NRG Energ ...


26.01.2016

MMA: "The Human Connection and Purpose Driven Strategies Are at the Forefront for Top Mobile Marketers"

NEW YORK, NY -- (Marketwired) -- 12/03/15 -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the release of the 2015 Mobile Marketing Trends Report. As a retrospective of this year''s best work and most notable mobile strategies, the report reveals a clear and persistent focus by mobile marketers on deepening human relationships and leveraging the best that mobile has to offer to do so."In our analysis of this ...


03.12.2015

Sticky Announces Milestone Win in Digital Marketing Association''s (DMA) HOT ZONE Competition for the Best Adtech, Martech Startups

NEW YORK, NY -- (Marketwired) -- 10/19/15 -- , the global online eye-tracking analytics SaaS platform that helps content publishers, advertisers and agencies make more money from real people paying attention, today announce a significant win in the DMA''s , a fiercely competitive "Shark-Tank"-style contest for the most disruptive adtech and martech companies. Out of a highly competitive pool of applicants, only five were invited to participate and pitch on stage at DMA' ...


19.10.2015

DEMO Traction Enterprise 2015 Successfully Concludes Inaugural Boston Conference

BOSTON, MA -- (Marketwired) -- 09/17/15 -- On the heels of wide-ranging and spirited exchanges between some of the most influential players in the North American innovation ecosystem, DEMO () wrapped up a memorable Boston debut for its DEMO Traction Enterprise 2015 event.The single-day conference featured dozens of today''s fastest growing startups in key market segments such as martech, analytics, hiring and mobile work, and connected them with each other as well as investors, custom ...


17.09.2015

The Next Generation Selfie Device Fit for a Celebrity; Bucks the Trend of the Cheap, Unfashionable, "Me-Too" Selfie Sticks

ORLANDO, FL -- (Marketwired) -- 03/09/15 -- Just off the heels of a selfie-stick rich awards season, SmarTech Products LLC introduces the Smart iReach. The company is bucking the current chintzy, unappealing, "me-too" product trend in selfie sticks with a product that puts some cool, style and innovation behind the rising selfie stick popularity, offering a selfie device that is fit for a celebrity. It''s the first wireless selfie stick on the market to be designed in the US ...


09.03.2015



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